Tara was part of the team involved in the swift two-month overhaul of all existing VW collateral, assisting with the vehicle manufacturer’s new corporate identity, using the toolkit provided by VW Germany. Tara worked on vehicle model catalogues, out-of-home materials, flyers, and digital assets and collateral. Additionally, she contributed to the full digital campaign rollouts for the T-Cross, Tiguan and Golf models, along with the adaptation of Easy Drive, including the logo on collateral like mailers, tri-fold flyers and mousepads.